Account Executive Program

Account Executive
“Lend a Future Leader”
The value proposition

An Investment and Training Opportunity with an Exceptional Return.
Investing and participating in the Account Executive (AE) Program is an excellent investment for your company, for United Way of the Inland Valleys (UWIV), and most importantly, for our communities.

Developing Future Leaders
Each year, businesses take advantage of a special community-wide leadership project; the United Way Account Executive Program. These selected individuals are "sponsored" by local companies to hire a full or half-time from mid-August to mid-November who becomes part of our Fundraising Team. That individual develops their potential for leadership while doing something wonderful for the community in the name of their company and United Way.

Account Executive Training is nationally recognized as a community leadership and asset building tool. It provides our community with the well-informed and trained community leaders of tomorrow!

Account Executives come from all areas of the workforce, including upper and middle management, professional and clerical. They serve the community, helping United Way plan and carry out the annual Campaign, recognizing the sponsoring company.

Everybody Wins
The Account Manager Program provides benefits for everyone involved:

Benefits to the Account Executive
Account Executives bring their expertise, knowledge, and time to assist United Way while gaining valuable experience. The development program enhances and develops valuable sales and account management skills that employees take back to their company:  

  • Refining skills and gaining new ones, including: public speaking, effective communication, creative thinking, sales, negotiation, project management, new account development, problem solving, team building, group facilitation, organization and time management and presentation skills
  • Becoming sensitive to the needs and issues of our communities
  • Understanding how various companies operate
  • Working closely with key community and business leaders; networking and strengthening relationships throughout the business community

Benefits to the Sponsoring Company:

  • Sponsoring companies will be recognized in UWIV campaign publicity
  • Account Executives receive excellent training provided by guest and staff trainers
  • Publicity for the sponsoring organization in each of the AE's assigned accounts (“I’m sponsored by XYZ company.”)
  • The company enhances its marketing efforts through recognition as a sponsor of the Account Executive Program; gaining increased visibility and public recognition of their support to the community.
  • The AE goes into the account under the name of the United Way and comes out with a relationship that can be taken back to the sponsoring company.
  • Account Executives make great 'employees'.

Benefits to UWIV:

  • Minimizes fundraising costs, keeping overhead costs low so more money goes towards the most critical needs of our community
  • Maximizes staff efforts
  • Develops and implements company campaigns by working with top management and employee campaign managers (ECMs)
  • AEs allow us to campaign more accounts
  • AEs allow us to use Best Practices in more accounts, improving performance – thus raising more dollars to benefit our community!
  • Helps raise awareness of pressing community issues
  • Engages colleagues in a dialogue about volunteerism, community issues, and personally making a difference in the community in which they live and work.

Ideal Candidates Include:

  • Up-and-coming executives
  • Management trainees
  • Proven performers
  • Goal oriented sales managers
  • Someone the company wants to "immerse" in the community
  • New employees
  • Employees between assignments
  • Retirees

Financial Sponsorship
Your financial investment of $8,000 enables UWIV to hire a qualified individual. There are several levels of sponsors*:

  • $1,000 is a Quarter Sponsor
  • $2,000 is Half-Time Sponsor
  • $3,000 is Three-Quarter Sponsor
  • $4,000 is Full-Time Sponsor
  • $5,000 is a Major Sponsor

(*UWIV cannot accept a sponsorship out of a corporate gift. That raises our administrative costs and reduces what we can allocate to community programs.)

To Sign Up
For more information about the Account Executive Program or to confirm your company’s participation, please contact us.

Community volunteers are also welcome!
Please contact United Way if you would like to share your time and talents.

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